Cats Will Do Anything

Gallery

Giant 3D cats clawing up the sides of London buildings to reach a pack of Dreamies just out of reach. The sculpt sells the line, cats will do anything, better than any film could. Pure pet-owner catnip for social.

Cities

London

Formats

3D OOHLarge-format posters

Creative agency

adam&eveDDB

Media agency

EssenceMediacom

Media owners

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ICPs

cat ownerspet loverssocial-first consumers

Est. cost

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Est. reach

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Sources

• adamandevetbwa.com/work/ad-attack
• www.adsoftheworld.com/campaigns/cats-will-do-anything
• musebyclios.com/advertising/cats-scale-london-billboards-for-dreamies-treats