Make Branding

Figma · San Francisco, New York City · July 15, 2025 — Ongoing

Gallery

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Figma went big and glossy across SF and NYC to talk to the exact people who choose design tools. The creative leans hard on craft, which is the whole product promise. Felt like a confidence play, not a quiet test.

Cities
San FranciscoNew York City
Formats
Digital billboardsLarge-format OOHStreet-level billboards
Creative agency
Media agency
PJX MediaAdstruc
Media owners
ICPs
designersproduct managersUI/UX professionalsenterprise design buyers
Est. cost
Est. reach

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