Love It or Hate It Interactive

Gallery

Marmite put its love it or hate it war onto an interactive Oxford Street screen and let the public vote with a webcam. Leans all the way into the one thing everyone already argues about. The brand is the debate.

Cities

London

Formats

Interactive DOOH

Creative agency

Grand Visual

Media agency

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Media owners

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ICPs

shoppersOxford Street passersby

Est. cost

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Est. reach

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Sources

• grandvisual.com/work/marmite-love-or-hate